Privacy Policy
1) Introduction and Contact Details of the Controller
1.1
We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data refers to all data that can personally identify you.
1.2
The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is:
Maximilian Eckert
Auf den Kempen 145
Korschenbroich 41352, Germany
Tel.: +49 1575 5979603
E-Mail: Luzzoclo@gmail.com
The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.
2) Data Collection When Visiting Our Website
When using our website for informational purposes only, meaning without registering or otherwise providing us with information, we only collect the data that your browser transmits to our server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website:
- The website visited
- Date and time of access
- Amount of data transmitted in bytes
- Source/reference from which you accessed the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
Processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to subsequently check the server log files if there are specific indications of unlawful use.
3) Hosting & Content Delivery Network
Shopify
For hosting our website and displaying its content, we use the system of the following provider:
Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify").
Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.
All data collected on our website is processed on the provider’s servers. We have concluded a data processing agreement with the provider to ensure the protection of our website visitors' data and to prevent unauthorized disclosure to third parties.
For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.
4) Cookies
To make your visit to our website more attractive and enable certain functions, we use cookies—small text files stored on your device. Some of these cookies are automatically deleted when you close your browser (so-called "session cookies"), while others remain on your device for a longer period to store site settings (so-called "persistent cookies"). You can find the storage duration of persistent cookies in your web browser's cookie settings overview.
If personal data is processed through individual cookies we use, processing is carried out either:
- in accordance with Art. 6(1)(b) GDPR for contract fulfillment,
- in accordance with Art. 6(1)(a) GDPR if consent has been given, or
- in accordance with Art. 6(1)(f) GDPR to protect our legitimate interest in the best possible functionality of the website and a customer-friendly, efficient website experience.
You can configure your browser to inform you when cookies are set, allow cookies on a case-by-case basis, exclude cookies for specific cases or in general, or activate automatic deletion of cookies when closing the browser.
Please note that disabling cookies may limit the functionality of our website.
5) Contacting Us
When you contact us (e.g., via contact form or email), your personal data is processed solely for the purpose of handling and responding to your inquiry, and only to the extent necessary.
The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6(1)(f) GDPR. If your contact aims to conclude a contract, an additional legal basis for processing is Art. 6(1)(b) GDPR.
Your data will be deleted once it is clear from the circumstances that the matter has been conclusively resolved, provided that no statutory retention obligations conflict with this.
6) Data Processing When Creating a Customer Account
In accordance with Art. 6(1)(b) GDPR, personal data will be collected and processed as necessary when you provide it to us for the purpose of opening a customer account. The required data for account creation can be found in the corresponding form on our website.
You can request the deletion of your customer account at any time by contacting the responsible party at the address mentioned above.
After your customer account is deleted, your data will also be erased, provided that all contracts concluded through it have been fully executed, no legal retention obligations prevent deletion, and there is no legitimate interest on our part in continued storage.
7) Use of Customer Data for Direct Advertising
7.1 Subscription to Our Email Newsletter
When you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required for sending the newsletter is your email address. Providing additional data is voluntary and is used to address you personally.
We use the so-called double opt-in procedure to ensure that you only receive our newsletter if you have explicitly confirmed your consent to receive it by clicking on a verification link sent to your provided email address.
By activating the confirmation link, you grant us your consent to use your personal data in accordance with Article 6(1)(a) GDPR. As part of this process, we store your IP address as recorded by your Internet Service Provider (ISP), as well as the date and time of your subscription, to be able to trace any potential misuse of your email address at a later time. The data collected during the newsletter subscription is used strictly for the intended purpose.
You may unsubscribe from the newsletter at any time via the link provided in the newsletter or by notifying the responsible contact person mentioned at the beginning of this statement. After unsubscribing, your email address will be immediately removed from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this, which is legally permitted and about which we inform you in this policy.
7.2 Shopify Email
Our email newsletters are sent through the following provider:
Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
Data is also transferred to:
Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada
Based on our legitimate interest in effective and user-friendly newsletter marketing, we share the data you provided during newsletter registration with this provider in accordance with Article 6(1)(f) GDPR. This allows the provider to handle the newsletter dispatch on our behalf.
With your explicit consent pursuant to Article 6(1)(a) GDPR, the provider also conducts statistical evaluations of newsletter campaigns using web beacons or tracking pixels embedded in emails. These can measure open rates and specific interactions with the newsletter content. Additionally, device information (e.g., time of access, IP address, browser type, and operating system) is collected and analyzed, but it is not merged with other data sets.
You may revoke your consent to newsletter tracking at any time with future effect.
We have signed a data processing agreement with the provider, which ensures the protection of our visitors' data and prohibits any unauthorized sharing with third parties.
For data transfers to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.
7.3 Shopping Cart Reminder Emails
If you abandon your purchase before completing the order, you have the option to receive a one-time email reminder about the contents of your virtual shopping cart.
The only required information for sending this reminder is your email address. Providing additional data is voluntary and may be used to address you personally.
We use the double opt-in procedure to ensure that you only receive this notification after you have explicitly confirmed your consent by clicking on a verification link sent to your email address.
By activating the confirmation link, you give us your consent to use your personal data in accordance with Article 6(1)(a) GDPR for the purpose of sending a shopping cart reminder. As part of this process, we store your IP address as recorded by your Internet Service Provider (ISP), as well as the date and time of your subscription, to be able to trace any potential misuse of your email address at a later time. The data collected during the subscription to our email notification service is used strictly for the intended purpose.
You can unsubscribe from shopping cart reminders at any time by notifying the responsible contact person mentioned at the beginning of this statement. After unsubscribing, your email address will be immediately removed from our dedicated mailing list, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this, which is legally permitted and about which we inform you in this policy.
8) Data Processing for Order Fulfillment
8.1 As far as necessary for contract execution regarding delivery and payment purposes, the personal data we collect will be shared with the commissioned transport company and the commissioned financial institution in accordance with Art. 6(1)(b) GDPR.
If we owe you updates for goods with digital elements or digital products based on an agreement, we process the contact data you provided during the order (name, address, email) in order to inform you about upcoming updates within the legally prescribed period, in accordance with our statutory information obligations under Art. 6(1)(c) GDPR. Your contact data will be strictly purpose-bound for communications about updates we owe you and will be processed by us only to the extent necessary for the specific communication.
For order fulfillment, we also collaborate with the service providers listed below, who assist us in the execution of concluded contracts. Personal data is shared with these service providers as per the following information.
8.2 To fulfill our contractual obligations to our customers, we work with external shipping partners. We share your name, shipping address, and, if necessary for delivery, your phone number, exclusively for the purpose of the goods delivery, in accordance with Art. 6(1)(b) GDPR.
8.3 Shopify Digital Download
For order processing, we use the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland.
Your name, address, and any other personal data may be shared with the provider in accordance with Art. 6(1)(b) GDPR, solely for the purpose of processing the online order. Data will only be shared to the extent necessary for the order processing.
8.4 Sharing of Personal Data with Shipping Service Providers
-
Deutsche Post
We use the following transport provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany.
Your email address and/or phone number will be shared with the provider in accordance with Art. 6(1)(a) GDPR before the delivery of goods to arrange a delivery date or notify you of the delivery. This is done only if you have given your explicit consent during the order process. Otherwise, for the purpose of delivery, only the recipient’s name and delivery address will be shared with the provider in accordance with Art. 6(1)(b) GDPR. The sharing of data will occur only to the extent necessary for the delivery of the goods. In this case, prior arrangement of the delivery date or delivery notification will not be possible.
The consent can be revoked at any time with effect for the future towards the responsible party or the provider. -
DHL
We use the following transport provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany.
Your email address and/or phone number will be shared with the provider in accordance with Art. 6(1)(a) GDPR before the delivery of goods to arrange a delivery date or notify you of the delivery. This is done only if you have given your explicit consent during the order process. Otherwise, for the purpose of delivery, only the recipient’s name and delivery address will be shared with the provider in accordance with Art. 6(1)(b) GDPR. The sharing of data will occur only to the extent necessary for the delivery of the goods. In this case, prior arrangement of the delivery date or delivery notification will not be possible.
The consent can be revoked at any time with effect for the future towards the responsible party or the provider.
8.5 Use of Payment Service Providers
-
PayPal Checkout
This website uses PayPal Checkout, an online payment system by PayPal, which combines PayPal’s own payment methods with local payment methods from third parties.
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or – if available – “Pay Later” via PayPal, we transmit your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg, in the framework of payment processing. The transmission is done in accordance with Art. 6(1)(b) GDPR and only to the extent necessary for payment processing.
PayPal reserves the right to conduct a credit check for the payment methods of credit card via PayPal, direct debit via PayPal, or – if available – "Pay Later" via PayPal. For this, your payment data may be shared with credit agencies in accordance with Art. 6(1)(f) GDPR based on PayPal’s legitimate interest in determining your creditworthiness. The result of the credit check, regarding the statistical probability of payment default, is used by PayPal to decide whether to provide the payment method. The credit check may include probability values (so-called score values). If score values are part of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.
If the payment method "Invoice Purchase" is available, your payment data will be transmitted to PayPal for payment preparation, after which PayPal will pass it on to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay"). Legal basis is Art. 6(1)(b) GDPR. In this case, Ratepay will conduct an identity and creditworthiness check in its own name to assess your ability to pay and share your payment data with credit agencies in accordance with Art. 6(1)(f) GDPR based on legitimate interest. A list of the credit agencies Ratepay may use is available here: https://www.ratepay.com/legal-payment-creditagencies/
For local third-party payment providers, your payment data will first be transmitted to PayPal in accordance with Art. 6(1)(b) GDPR for payment preparation. Depending on the local payment method selected, PayPal will then transmit your payment data to the respective provider for payment processing in accordance with Art. 6(1)(b) GDPR: - Apple Pay (Apple Distribution International, Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
- iDeal (Currence Holding BV, Beethovenstraat 300, Amsterdam, Netherlands)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2, 1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
Further privacy-related information can be found in PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full -
Shopify Payments
This website offers one or more online payment methods from the following provider: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland.
When selecting a payment method provided by Shopify, your payment data (including name, address, bank and card information, currency, and transaction number) and information about the content of your order will be transmitted to the provider in accordance with Art. 6(1)(b) GDPR for payment processing. The data will be shared solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose. -
9.Retargeting/Remarketing und Conversion-Tracking
9.1 Google Ads Conversion-Tracking
This website uses the online advertising program "Google Ads" and within the framework of Google Ads, the Conversion Tracking service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").
We use Google Ads to attract attention to our attractive offers with the help of advertising materials (called Google AdWords) on external websites. We can evaluate the effectiveness of individual advertising measures with respect to the data of the campaigns. The aim is to show you advertisements that are of interest to you, make our website more appealing to you, and achieve a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on an ad displayed by Google. Cookies are small text files that are stored on your device. These cookies typically expire after 30 days and are not used for personal identification. If the user visits certain pages on this website and the cookie has not expired, Google and we can recognize that the user clicked on the ad and was redirected to the page. Each Google Ads customer receives a different cookie. Therefore, cookies cannot be tracked across websites of Google Ads customers.
The information collected through the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. The customers are informed of the total number of users who clicked on their ad and were redirected to a page containing a conversion tracking tag. However, no information is provided that would allow for personal identification of the users.
As part of the use of Google Ads, there may also be a transfer of personal data to the servers of Google LLC in the USA.
You can find more information about the data processing initiated by Google Ads Conversion Tracking and how Google handles data from websites here: https://policies.google.com/technologies/partner-sites
All the processes described above, particularly the setting of cookies to read information from the device used, will only take place if you have given us your explicit consent according to Art. 6 Para. 1 lit. a DSGVO. You can withdraw your consent at any time for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.
You can also permanently object to the setting of cookies for Google Ads Conversion Tracking by downloading and installing the available browser plug-in from Google here:
https://www.google.com/settings/ads/plugin?hl=enFor users whose data we have received in the context of business or similar relationships, we use a customer matching function within Google Ads. To do so, we electronically send one or more files containing aggregated customer data (mainly email addresses and phone numbers) to Google. Google does not have access to clear data but automatically encrypts the information in the customer files using a special algorithm during the transmission process. Google can only use the encrypted information to associate it with existing Google accounts that the individuals have set up. This allows for personalized advertising to be displayed across all Google services linked to the respective Google account.
The transfer of customer data to Google only occurs if you have given us explicit consent according to Art. 6 Para. 1 lit. a DSGVO. You can withdraw this consent at any time with effect for the future. More information about Google's privacy measures regarding the customer matching function can be found here: https://support.google.com/google-ads/answer/6334160?hl=en&ref_topic=10550182
Google's privacy policies can be viewed here: https://business.safety.google/intl/en/privacy/ and https://www.google.com/policies/privacy/
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures the compliance with European data protection standards based on an adequacy decision by the European Commission.9.2 TikTok Pixel
This website uses the conversion tracking technology of the following provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland.
If you arrive at our website via an advertisement on the provider's domain, the success of the advertisement can be tracked using cookies and/or similar technologies (tracking pixels, web beacons, pings, or HTTP requests).
In this context, certain device and browser information, including possibly your IP address, may be read out via the tracking technology to capture and evaluate predefined user actions (e.g., completed transactions, leads, search queries on the website, views of product pages). This allows the creation of statistics regarding the user behavior on our website after being redirected from an advertisement, which helps us to optimize our offerings.
All the processes described above, particularly the setting of cookies to read information from the device used, will only take place if you have given us your explicit consent according to Art. 6 Para. 1 lit. a DSGVO. You can withdraw your consent at any time for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.
We have entered into a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized sharing with third parties.-
Site Functionalities
10.1 Facebook Plugins
Our website uses plugins from the social network of the following provider: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
These plugins enable direct interactions with content on the social network.
To enhance the protection of your data when visiting our website, the plugins are initially disabled and integrated into the site using a so-called "2-click" or "Shariff" solution.
This integration ensures that when you visit a page on our website that contains such plugins, no connection is established with the provider's servers yet.
Only when you activate the plugins and thereby provide your consent to the data transmission according to Art. 6 Para. 1 lit. a DSGVO, will your browser establish a direct connection to the provider's servers. In this process, information about your device (including your IP address), browser, and page history will be transmitted to the provider and possibly further processed.
If you are logged into an existing user profile on the provider's social network, information about interactions performed via the plugins will also be published there and shown to your contacts.
You can withdraw your consent at any time by deactivating the activated plugin by clicking on it again. However, the withdrawal will not affect any data that has already been transferred to the provider.
Data may also be transferred to: Meta Platforms Inc., USA.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with European data protection standards.
10.2 Instagram Plugins
Our website uses plugins from the social network of the following provider: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
These plugins enable direct interactions with content on the social network.
To enhance the protection of your data when visiting our website, the plugins are initially disabled and integrated into the site using a so-called "2-click" or "Shariff" solution.
This integration ensures that when you visit a page on our website that contains such plugins, no connection is established with the provider's servers yet.
Only when you activate the plugins and thereby provide your consent to the data transmission according to Art. 6 Para. 1 lit. a DSGVO, will your browser establish a direct connection to the provider's servers. In this process, information about your device (including your IP address), browser, and page history will be transmitted to the provider and possibly further processed.
If you are logged into an existing user profile on the provider's social network, information about interactions performed via the plugins will also be published there and shown to your contacts.
You can withdraw your consent at any time by deactivating the activated plugin by clicking on it again. However, the withdrawal will not affect any data that has already been transferred to the provider.
Data may also be transferred to: Meta Platforms Inc., USA.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with European data protection standards.- Tools and Miscellaneous
Cookie Consent Tool
This website uses a so-called "cookie consent tool" to obtain valid user consent for cookies and cookie-based applications that require approval. The "cookie consent tool" is displayed to users as an interactive interface when they visit the site, allowing them to grant consent for specific cookies and/or cookie-based applications by checking the appropriate boxes.
By using this tool, all cookies and services that require consent are only loaded if the respective user has granted permission via checkbox selection. This ensures that such cookies are set on the user's device only in the case of given consent.
The tool uses technically necessary cookies to store your cookie preferences. In general, no personal user data is processed in this context.
If, in exceptional cases, personal data (such as the IP address) is processed for storage, assignment, or logging of cookie settings, this processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in legally compliant, user-specific, and user-friendly cookie consent management, and thus in ensuring the legal compliance of our online presence.
Another legal basis for this processing is Art. 6(1)(c) GDPR, as we are legally required to make the use of non-essential cookies dependent on user consent.
Where necessary, we have entered into a data processing agreement with the provider to ensure the protection of our website visitors' data and to prevent unauthorized disclosure to third parties.
Further information about the operator and the settings of the cookie consent tool can be found directly in the respective user interface on our website.
12) Rights of the Data Subject
12.1 Under applicable data protection law, you are entitled to the following rights regarding the processing of your personal data by the data controller (rights of access and intervention). The specific conditions for exercising these rights are based on the respective legal basis:
- Right of access pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 GDPR;
- Right to erasure ("right to be forgotten") pursuant to Art. 17 GDPR;
- Right to restriction of processing pursuant to Art. 18 GDPR;
- Right to notification pursuant to Art. 19 GDPR;
- Right to data portability pursuant to Art. 20 GDPR;
- Right to withdraw consent pursuant to Art. 7(3) GDPR;
- Right to lodge a complaint pursuant to Art. 77 GDPR.
12.2 Right to Object
IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR LEGITIMATE INTERESTS AS PART OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING MAY STILL BE PERMITTED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE, OR DEFEND LEGAL CLAIMS.
IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.
13) Duration of Personal Data Storage
The duration of personal data storage is determined based on the respective legal basis, the purpose of processing, and—if applicable—any statutory retention periods (e.g., commercial or tax-related retention periods).
If personal data is processed based on explicit consent pursuant to Art. 6(1)(a) GDPR, the data will be stored until you withdraw your consent.
If statutory retention periods apply to data processed under contractual or pre-contractual obligations pursuant to Art. 6(1)(b) GDPR, the data will be routinely deleted once these retention periods expire, provided that the data is no longer required for contract fulfillment or initiation and/or there is no legitimate interest in continuing storage.
If personal data is processed based on Art. 6(1)(f) GDPR, the data will be stored until you exercise your right to object under Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights, and freedoms, or if the processing serves to assert, exercise, or defend legal claims.
If personal data is processed for direct marketing purposes based on Art. 6(1)(f) GDPR, the data will be stored until you exercise your right to object under Art. 21(2) GDPR.
Unless otherwise stated in the specific processing situations outlined in this policy, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.
-
Site Functionalities
Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.
Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.
“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™